Casabiju.ro
Presentation
With over two decades of experience in the jewellery industry, Casa Biju, under the umbrella of S.C. SONVIAL SRL, is a trusted name in the production and sale of jewellery, establishing its authority as a leader for years in the “Top Companies” of the Gorj County Chamber of Commerce and Industry. With full dedication to bringing an extra quality to the world of jewellery, Casa Biju was among the pioneers to obtain the responsibility mark (GJ 01) according to ANPC rules.
In the desire to satisfy as many customers as possible and expand its market presence, Casa Biju has turned its attention to the online environment. Thus, the idea of an online shop was born, an initiative that became reality through collaboration with the Web Logistics team.
Background
In a highly competitive jewellery market, Casa Biju understood the importance of having a strong online presence, but also the need to differentiate itself through an original concept that would offer undeniable competitive advantages.
Challenge
The Web Logistics team was involved in every stage of building this new brand, from choosing the brand name, establishing the visual identity and creating the logo, to developing the e-commerce solution and subsequent promotion. The challenge was to think about the business’ online presence holistically, addressing every aspect of it.
Solution
The Web Logistics team received with interest at the opportunity to develop an e-commerce solution based on the OpenCart platform for this local jewellery store. They populated the online store with products, while providing content writing and SEO optimization services to ensure optimal web visibility. The team also managed the graphics, maintenance and administration of the online store and its promotion on social media platforms.
Results
Today, www.casabiju.ro is the destination for customers who want to purchase 14k gold jewellery in the easiest way possible, with an intuitive and fast online experience. The Casa Biju online store makes tasteful, quality jewellery accessible to customers across the country and beyond.
