novicoff.ro
Presentation
Novicoff offers a warm and relaxing atmosphere where customers can enjoy delicious dishes, carefully prepared from fresh, seasonal ingredients. The restaurant prides itself on a welcoming atmosphere and a diverse menu that caters to the tastes of even the most discerning food enthusiasts.
Context
Despite being renowned for the quality of its dishes and hospitality, Novicoff Restaurant aimed to expand its online visibility and attract a larger customer base. In this regard, they enlisted the services of Web Logistics to implement an organic promotion strategy on social media platforms such as Facebook and Instagram.
Challenge
The main challenge was effectively informing the target audience, both locally and in neighboring areas, about the restaurant’s periodic events, menu offerings, and updates. It was essential for the messages conveyed to be attractive and engaging, stimulating curiosity and the desire to visit the restaurant.
Solution
The Web Logistics team devised an organic promotion strategy focused on creating captivating content: High-quality photos and videos were produced showcasing appetizing dishes, the welcoming atmosphere of the restaurant, and special moments during events.
Results
By implementing a well-defined organic promotion strategy, Web Logistics contributed to a significant increase in Novicoff Restaurant’s online visibility, attracting a larger customer base and strengthening the brand’s image.


