Presentation
The Târgu Jiu Medical Recovery Centre is a modern clinic, equipped with state-of-the-art equipment, offering a wide range of medical rehabilitation services for adults and children.
Background
The center caters to a local audience in Târgu-Jiu and surrounding areas and wants to increase its online visibility and attract more patients.
Challenge
The main challenge was the fierce competition in the medical recovery field and the lack of public awareness of the importance of medical recovery.
Solution
The Web Logistics team implemented an ongoing organic promotion strategy on Facebook and Instagram, which included creating relevant and informative content about medical recovery, and constantly monitoring and optimizing results over time.
Result
The initiative was a significant success, manifested by relocation to a significantly larger space, an increase in Facebook and Instagram followers, a significant increase in appointment requests, and a doubling of team members, capacity, and patient numbers.